B2B lead generationFully managed client acquisition
Create more qualified sales opportunities. Guaranteed.
Leddy manages everything from strategy and targeting to outreach, replies and qualification, so your team only shows up to sales conversations worth having. $50,000 in qualified pipeline in 90 days, or we keep working for free.
Most agencies optimize what’s easy to report. We optimize what pays your bills: qualified calls with the clients you most want to win.
Better client acquisition starts before the first email.
Most agencies email everyone who matches.
4,812contacts, one email for all
Industry
IT services
Employees
10–50
Location
United States
Email
The same one, to all of them
Leddy starts with who’s worth it.
12best-fit accounts, ranked, each with a reason
1Acme IT ServicesHired its first salesperson; founder still sells
2Halden & Co.Opened a second office this quarter
3Keystone WorksHiring three delivery roles
Northgate PartnersSkipped: already outsources its sales
Fewer weak fits. More replies worth having.
A reply isn’t the result.
Most agencies count meetings booked.
9meetings on your calendar
Intro callTue · 10:00 AM · context: none
Intro callWed · 3:30 PM · context: none
Intro callThu · 2:00 PM · context: none
On the calls: 2 no-shows, 4 wanted a free quote.
Leddy counts calls that happened.
2held, qualified calls, each with a brief
Jane · Acme ITWe just hired our first salesperson.Qualified
Sam · HaldenMaybe later this year.Follow up in Q3
Ray · KeystoneNot interested.Never contacted again
Brief sent: first sales hire, founder still selling, needs pipeline for the new rep.
Fewer dead-end meetings. More conversations worth pursuing.
The next campaign shouldn’t start from zero.
Most agencies send you a report.
4,800emails sent, and no idea what worked
Emails sent
4,800
Open rate
61%
Replies
96
So… what actually worked?
Leddy sends you a decision.
3changes for next month, from what worked
Pattern found: firms that just hired their first salesperson turned into held calls most often.
Lead with the new-hire angle
Add Head of Sales as a second buyer
Drop firms under 10 staff
The point isn’t more reporting. It’s better decisions next time.
How it works
How Leddy turns your offer into qualified sales calls.
Five stages, run by us from start to finish. Click through them, or let them play.
Before any email goes out, we rework your offer: the outcome, the proof and the risk you take away. Then we map each decision-maker to the pain and angle that gets a reply.
You go to market with an offer buyers want to hear.
Your offer
We help B2B companies grow their sales pipeline.
Your first sales hire gets 20 qualified conversations in 60 days, without the founder prospecting.
Who hears what
Decision-maker
What keeps them up
The angle
Founder / CEO
Still carrying new business alone
Get prospecting off your plate
Head of Sales
The new rep has nothing to work
Real opportunities from month one
Operations lead
Can’t plan hiring around referrals
Pipeline you can plan around
New domains and inboxes, warmed for 14 days, so your main address is never at risk. A researched list of best-fit companies, and messages you approve before anything sends.
Every company on the list is worth your time, and your reputation stays clean.
Typical agencyLeddy
Sending domains Shared and overloaded Dedicated, and yours
Warmup None 14 days before the first send
Your main domain At risk Never used for outreach
Monitoring Monthly, if at all Every day
212 companies researched
61 poor fits removed
Every decision-maker verified
Companies showing buying signals, like a first sales hire, hear from you first. Every other good fit gets steady, relevant outreach. Replies are answered the same business day.
More replies from people who can actually buy.
New message
To
jane@acmeitservices.com
Subject
first sales hire
Signal
First salesperson hired
Hey Jane,
Saw that Acme recently hired its first salesperson (congrats by the way!).
The hard part usually comes next: giving them enough real opportunities to sell without the founder still spending hours every week prospecting, following up, and carrying new business themselves.
We recently helped another IT services firm create $700k+ in qualified sales pipeline in 6 weeks.
Would this be something of interest?
Cheers,
ZhouHey Jane,
Saw that Acme recently hired its first salesperson (congrats by the way!).
The hard part usually comes next: giving them enough real opportunities to sell without the founder still spending hours every week prospecting, following up, and carrying new business themselves.
We recently helped another IT services firm create $700k+ in qualified sales pipeline in 6 weeks.
Would this be something of interest?
Cheers,
ZhouHey Jane,
Saw that Acme recently hired its first salesperson (congrats by the way!).
The hard part usually comes next: giving them enough real opportunities to sell without the founder still spending hours every week prospecting, following up, and carrying new business themselves.
We recently helped another IT services firm create $700k+ in qualified sales pipeline in 6 weeks.
Would this be something of interest?
Cheers,
Zhou
Reply received 11:42 AM, answered the same day
We stay in the conversation until interest, fit and need are confirmed. Then the call lands on your calendar with a brief: who they are, why they replied and what they care about.
You walk into every call knowing how to win it.
Jane · Acme IT Services
Interesting—we’re actually trying to get the new rep productive now. How do you typically handle this?
Leddy
We build the account pipeline and manage outreach through a qualified handoff. Is founder-led prospecting still carrying most of the new-business load?
Jane · Acme IT Services
Yes. That’s exactly what we need to reduce.
Interest, fit and need confirmed
Meeting Brief Acme IT Services · Thu 2:00 PM
Why they engaged
Recently hired a first salesperson; the founder needs enough pipeline for the new capacity.
Current need
More consistent qualified pipeline without founder-led prospecting.
What they care about
Getting the new seller productive without creating another founder workload.
Recommended call angle
Show how Leddy builds the account pipeline and creates a qualified handoff without adding internal management overhead.
Every send, reply, call and pipeline dollar shows up in your Leddy Tracker dashboard. Our proprietary pattern analysis finds what produced the calls and moves effort toward it.
Each campaign starts smarter than the last.
Leddy Tracker Live
Emails sent
2,140
Replies
58
Held calls
5
Pipeline
$125K
Wins
1
Held calls by angle
New rep needs pipeline
Second office
Generic growth
Pattern found
Firms that just hired their first salesperson turn into held calls most often. Next month leads with that angle and adds Head of Sales as a second buyer.
You approve the direction and take the calls. We do everything else.
$50,000 in qualified pipeline in 90 days.Or we keep working for free until you get it.
$50KGuaranteed
What counts
Held calls only: a good-fit decision-maker agreed to talk about working together, and the call happened. Each counts as one client’s first-year value, agreed in writing before launch.
Your side
Take each call within 5 business days, follow up within 48 hours, and tell us yes, no or why.
If we miss
We keep managing for free until you hit it. No cash refunds.
If one client is worth less than $10,000 a year to you, the target is 6 held, qualified calls. Calls you miss or cancel without rescheduling don’t count against us.
Everything we do for you
1 Strategy
Ideal Client Profile
Offer sharpening
Pain and angle library
Segmentation and test plan
Economics snapshot
2 Build
Sending infrastructure, yours to keep
Target market database
Messaging pack you approve
3 Launch
Two-layer, signal-timed outreach
Same-day reply handling
Qualification and booking
4 Close
A Meeting Brief for every call
Objection playbook for your market
5 Improve
Leddy Tracker dashboard
Pattern analysis
Monthly review
Day-90 results and next-quarter plan
Why not hire a team, or another agency?
Most agencies sell activity. We’re paid for qualified calls.
What you compare
In-house SDR/BDR team
Typical lead-gen agency
Leddy
Built for
Activity quotas: calls and emails
Reply rates and meetings booked
Qualified pipeline with your best-fit clients
Strategy and angles
Up to each rep
Templates
Built by experts, approved by you
Your time
Hire, train and manage the team
Chase updates and fix the targeting
Approve the messaging, take the calls
Cost
Salaries, tools, data and management
A retainer, whatever happens
$2,500 setup, then $3,000/mo. Month 1 free.
If it doesn’t work
You keep paying salaries
You keep paying
We keep working free until you hit $50K
Is this for you? Tap what’s true.
Not a fit if your delivery team is maxed out, you need closed revenue this month, or you want claims we can’t back.
FAQ
Questions worth asking before you hand over your pipeline.
What exactly does Leddy do, and what do I still handle?
We run everything before the sales call: strategy, targeting, infrastructure, outreach, replies and qualification. You approve the direction and messages, take the calls and tell us how each one went. Closing and delivery stay with your team.
How is this different from other lead-gen agencies?
Most agencies are paid for activity: emails sent, meetings booked. We’re measured on qualified pipeline with your best-fit clients. Only calls that actually happen count, each comes with a brief, and if we miss in 90 days we keep working free.
Why not hire an SDR or build an in-house team?
You can. But one SDR is one person, and the median US SDR earns about $85,000 a year before tools, data and your time managing them. Leddy brings strategy, infrastructure, outreach and qualification from week one, for $8,500 over 90 days.
What am I committing to?
$8,500 for the 90-day pilot. After that, management continues at $3,000 a month until you cancel with written notice before the renewal date. Any future rate change comes with 30 days’ notice and never touches the pilot.
Will this make us look spammy or hurt our email?
You approve every message before it sends. Outreach runs from new, warmed domains, never your main address. Sensitive accounts are excluded, a reply stops the sequence, opt-outs are never contacted again, and deliverability is monitored daily.
How quickly will we see results?
Strategy is done in week one while the new inboxes warm up. Outreach starts right after, reaches full volume within the first month, and qualified calls follow. You can watch every number in your Leddy Tracker; day 90 is the guarantee check.
What do I keep if we stop?
Your domains, inboxes, target data, messaging and reports are yours. Leddy’s own software, master datasets and reusable workflows stay with us.
Who will I actually work with?
Zhou, Leddy’s founder, from the first call to every monthly review. AI handles research, data and first drafts. People make every judgment call.
Ready for a pipeline you can plan around?
Book your 20-minute $50K Pipeline Plan with Zhou. We’ll look at your numbers and your market, and map how we’d get you $50K in qualified pipeline in 90 days.
